Privacy policy
Last Updated: December 30, 2025
This Privacy Policy (“Privacy Policy” or “Policy”) describes the practices of Naomi (“Naomi,” “we,” “us,” or “our”) with respect to the collection and use of personal information and describes rights you may have with respect to your personal information. By using this website and otherwise interacting with us, you agree to the terms of our Terms of Service, including this Policy, and the Shopify Consumer Privacy Policy.
This Policy does not cover the personal information we collect about employees and independent contractors, or job applicants.
Notice at Collection: Personal Information We Collect
We collect the following categories of personal information:
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Personal identifiers: name; email address; mailing and billing addresses; telephone numbers; account name and password; names or other identifying information used in customer reviews; IP address
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Commercial and financial information: records of products ordered or considered; other purchasing or consuming histories; and payment information
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Internet or other electronic activity information: device and browser type; browsing and search history on our website; and information regarding interaction with our website and advertisements
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Professional information: job title, information about your employer; agent or agency contact information (for professional collaborators or influencers)
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Inferences drawn from the personal information we collect
We have collected the same categories of personal information in the 12 months prior to the date of this Privacy Policy.
Notice at Collection: Purposes for Collection of Personal Information
We collect the categories of personal information identified above for the following purposes:
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To provide you with our products and other information you request
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To contact you from time to time
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To provide customer support and quality assurance
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To provide information about our business
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To deliver advertisements, promotions, and offers we believe may be of interest to you
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To operate partnerships or collaborations
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To analyze the placement and effectiveness of our marketing efforts
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To engage in business transactions with entities you represent
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To monitor, maintain, and improve our website and internal operations
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To prevent fraud, illegal activity, or violations of our Terms of Service
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To protect the rights, safety, and property of Naomi, our users, and others
Notice at Collection: Retention Periods
We retain personal information for as long as reasonably necessary to operate our business, comply with legal obligations, and protect our legal rights.
Notice at Collection: Categories of Personal Information We Sell or Share or Use for Targeted Advertising
When we engage in digital advertising, we may share or sell (as “sale” is broadly defined under certain state privacy laws) the following categories of personal information for purposes of cross-context behavioral advertising or targeted advertising:
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Personal identifiers (including IP address and mobile advertising IDs)
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Internet or other electronic activity information
We do not exchange personal information for monetary compensation.
These categories of personal information may be shared with advertising networks, data brokers, and other companies that facilitate digital advertising. This may occur through cookies or other tracking technologies placed on our website.
If your state law provides the right to opt out of such sales or sharing, you may exercise those rights as described in the U.S. State Data Privacy Rights section below.
We do not sell or share other categories of personal information for cross-context behavioral advertising.
Categories of Third Parties to Whom We Disclose Personal Information
We may disclose personal information to the following categories of third parties that are not our affiliates:
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Advertising and marketing partners
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Analytics providers
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Payment processors
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Customer service, email, and SMS service providers
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Website hosting, IT, cloud storage, and security providers
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Legal and accounting advisors
Sources From Which We Collect Personal Information
We collect personal information directly from:
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Customers and website users
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Social media platforms
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Representatives of entities with which we do or may do business
Use or Disclosure of Sensitive Personal Information
We do not collect, use, or disclose sensitive personal information for purposes of inferring characteristics about individuals or creating profiles beyond providing our services.
No Profiling With Legal or Significant Effects
We do not engage in automated profiling used to make decisions with legal or similarly significant effects.
Disclosure of Personal Information for Business Purposes (Past 12 Months)
In the 12 months prior to this Policy, we disclosed the categories of personal information described above to service providers for purposes including:
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Order fulfillment and payment processing
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Customer support
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Advertising and marketing
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Analytics and performance measurement
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IT operations and security
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Legal and accounting services
Additional Disclosures
We may disclose personal information when required or permitted by law, including in response to legal process or government requests, to protect our rights or safety, to prevent fraud, or in connection with a merger, sale, or restructuring of Naomi.
Our Use of Cookies and Analytics
We use cookies, pixel tags, web beacons, and similar technologies to collect information automatically and to:
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Remember preferences
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Improve website performance
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Detect fraud and enhance security
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Understand how users interact with our website
We allow third parties (including Google and Meta) to use tracking technologies for analytics and advertising purposes. These technologies may record interactions such as clicks, keystrokes, and navigation behavior.
You may manage cookie preferences through your browser settings or at www.youradchoices.com.
We use Google Analytics. For more information, see Google’s Privacy Policy:
https://policies.google.com/privacy
Personal Information of Minors
Our website and products are not directed to children under 13, and we do not knowingly sell or share the personal information of minors.
SMS Consent and Terms
Information collected through SMS consent is used only to provide messaging services. You may receive messages related to promotions or product offerings. Message and data rates may apply. You may opt out at any time by texting STOP.
Third-Party Websites and Platforms
Our website may link to third-party websites or platforms. We are not responsible for their privacy practices, which are governed by their own policies.
Securing Your Personal Data
We maintain reasonable administrative, technical, and physical safeguards appropriate to the nature of the personal information we process. However, no system can be completely secure.
Changes to This Policy
We may update this Policy from time to time. Any changes will be reflected by updating the “Last Updated” date above. Material changes will be posted on our website.
Accessibility
For accessibility-related requests or to report barriers, please contact us at
maria@trynaomi.com
U.S. State Data Privacy Rights
Residents of states with comprehensive privacy laws (including California, Texas, and others) may have rights including:
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Right to know and access
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Right to correct
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Right to delete
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Right to opt out of sales, sharing, or targeted advertising
California residents may have additional rights under the CCPA/CPRA, including “Shine the Light” rights.
Exercising Your Rights
To exercise your rights, contact us at maria@trynaomi.com. We will respond within the timeframes required by applicable law.
We recognize the Global Privacy Control (GPC) signal for applicable jurisdictions.
Non-Discrimination
We will not discriminate against you for exercising any privacy rights.
Contact Us
If you have questions about this Privacy Policy or wish to request it in another format, contact us at: